Where Are You Unpracticed?
The following is an excerpt from a newsletter published March 23rd, 2023.
When you’re feeling stuck or stagnant, try this:
Look for gaps.
Look for areas where you’re unpracticed.
Take any given aspect of your business and trace the arc of it.
Your creative process. Your product development cycle. Your customer journey. Your marketing or sales cycle. Your planning and scheduling processes. Your cash flow. Your personal or professional development. Your team dynamics. Etc.
Pick one area. Outline its process. See where things are falling off.
For example….
Product development!
Do I need to develop new products or do I need to practice selling the ones I already have?
Content.
Do I need to practice starting, finishing, editing, or sharing? Do I need more ideas or do I need to practice implementing them? Do I need to make more content or make better use of what I’ve already published?
Cash flow.
Do I need to spend less or do I need to figure out ways to earn more? Do I need more clients/sales or more consistent clients/sales?
Relationships.
I’m giving feedback but have I opened the channel to receive feedback? Am I creating a culture of appreciation? Do I need to practice listening in meetings or speaking UP?
Marketing.
Do I need to focus on gaining, keeping, or converting attention? Am I so focused on finding new people that I’m forgetting to show up for the audience I already have?
Transformation happens when we tell the truth about where we are, what we want, and what’s within our control.
We tend to hang out where we’re comfortable. Where we’re already practiced.
But when we’re stuck! When we want differently! It helps to do differently.
Instead of applying more force in the same direction (I’ll just keep making things!), see where you can try differently (I’m going to talk about my work once a week).
Make it specific. Make it actionable.
Leave lots of room for play.
— Kate
