Helpful questions to ask yourself when hiring an advisor, coach, or consultant. Use this when hiring someone new or when you have doubts about someone you’re currently working with.

The signs and qualities of good advice (anticipated! relevant! liberatory.).

What marketing communications is, what it does, and helpful questions to check in on with yourself or your team.

My most revisited highlights from Jenny Odell’s book How to Do Nothing. A great read for those curious about the relationship between attention, possibility, and change.

Write down your thesis. Treat your website as an experiment aimed to prove that thesis.

Understanding if a website is a necessary part of your marketing-to-sales bridge.