I write about strategy, growth, and compassionate self-leadership for committed business owners.

Four Ways to Get New Work
Marketing Kate Smalley Marketing Kate Smalley

Four Ways to Get New Work

Don't like sales or pitching yourself? Here are four different ways to think about marketing, sales, and “putting yourself out there”. For all kinds of businesses (product-based, service-based, and SAAS businesses working in both D2C and B2B markets).

Read More
How to Write Product Copy That Sells Your Work
Marketing Kate Smalley Marketing Kate Smalley

How to Write Product Copy That Sells Your Work

Language is a powerful bridge between your work and the people who would be delighted to own it. Here are prompts and best practices to follow when writing product copy for your website, blog, newsletter, or social media. For makers, designers, artists, and anyone who sells physical goods.

Read More